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WAS THAT A JAGUAR WARRIOR?
To promote the new Call of Duty bundle, Jaguar Warrior, we created a video stunt that simulates a close sighting. Sightings tend to generate high interest and news coverage, so we'll use security and doorbell cameras to create the illusion of the Jaguar Warrior sighting in the area. We shared teaser videos of these sightings to pique users' curiosity and leave them wondering more about what they witnessed. After a few days, we revealed the complete video, which included the Jaguar Warrior bundle.














ACTIVISION BLIZZARD
ACD ART: Francisca del Basto & Jenna Connvisar
ACD COPY: Marlene Venero
ECD: Elias Weinstock
Agency: Casanova McCann
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